{"investigation":{"slug":"soulja-boy-deshawn-raymond","entity_name":"Soulja Boy (DeShawn Raymond)","trust_score":8,"severity_base":null,"score_modifier":0,"confidence":0.75,"status":"draft","content_type":"investigation","summary":"Soulja Boy (legal name DeAndre Cortez Way; also referenced as DeShawn Raymond) is an American rapper with an extensive, multi-year documented history of promoting cryptocurrency tokens and NFT collections, a large share of which were subsequently identified as rug pulls, abandoned projects, or otherwise fraudulent. On-chain investigator ZachXBT's April 2023 research catalogued 73 crypto promotions and 16 NFT drops linked to him, estimating over $730,000 in promotional earnings, and the U.S. Securities and Exchange Commission separately charged him in 2023 for undisclosed paid touting of Tronix (TRX) and BitTorrent (BTT). The pattern resurfaced in December 2025 when Base co-founder Jesse Pollak publicly engaged with a new Soulja Boy-linked meme token, prompting ZachXBT to revive the allegations and renewed industry criticism, followed by a public apology from Soulja Boy.","sections":[{"content":"In April 2023, on-chain investigator ZachXBT published research alleging that Soulja Boy had tweeted about crypto and NFT projects 73 times since March 2021 and conducted 16 separate NFT drops, with a substantial number of the promoted tokens later collapsing, being abandoned, or executing rug pulls shortly after his endorsement. ZachXBT estimated Soulja Boy earned more than $730,000 from these promotions, allegedly charging around $12,000 per Instagram post and $10,000 per X (Twitter) post according to a leaked price list. Specific projects cited in follow-on reporting include RapDoge, a meme token alleged to have rug-pulled within hours to days of his July 2021 promotion; SaferMars, alleged to have rug-pulled after Soulja Boy accidentally left compensation details visible in a promotional tweet, which he then deleted; ParrotsDAO, alleged to have rug-pulled within 24 hours of his promotion; and Orion and The Life Token, both alleged to have used charitable-cause narratives before their teams disappeared and social channels went dark. He also allegedly promoted Flokinomics, which falsely claimed a connection to Elon Musk before its liquidity was pulled. ZachXBT's assessment, as widely quoted in coverage, was that Soulja Boy 'will do anything to make money regardless of whether or not it hurts his fans.' These allegations rely primarily on ZachXBT's independent on-chain/social-media research as amplified by crypto trade press; no court has adjudicated the rug-pull characterization of each individual project, so the 'scam' or 'rug pull' label for specific tokens should be treated as alleged pending further corroboration, though the overall pattern has been consistently reported across multiple outlets over several years.","heading":"ZachXBT Investigation: Pattern of Promoting Failed/Scam Crypto Projects (2021-2023)","sources":[{"url":"https://www.coindesk.com/web3/2023/04/19/soulja-boy-has-reportedly-been-cranking-out-promotions-for-scam-nft-projects","name":"Soulja Boy Has Reportedly Been Cranking Out Promotions for Scam NFT Projects (CoinDesk)","type":"news_article","credibility":2},{"url":"https://thedeepdive.ca/clout-that-soulja-boy-the-rappers-many-crypto-projects-and-scams/","name":"Clout That (Soulja Boy): The Rapper's Many Crypto Projects (And Scams) — the deep dive","type":"news_article","credibility":2},{"url":"https://coinedition.com/on-chain-sleuth-zachxbt-uncovers-rapper-soulja-boys-crypto-scams/","name":"On-Chain Sleuth ZachXBT Uncovers Rapper Soulja Boy's Crypto Scams (Coin Edition)","type":"news_article","credibility":2},{"url":"https://www.cryptotimes.io/2023/04/20/internet-sleuth-calls-rapper-soulja-boy-shameless-promoter-for-crypto-nft-scams/","name":"Internet Sleuth Calls Rapper Soulja Boy 'Shameless Promoter' For Crypto, NFT Scams (The Crypto Times)","type":"news_article","credibility":2}],"severity":"high"},{"content":"On March 22, 2023, the U.S. Securities and Exchange Commission filed a civil complaint (Case No. 1:23-cv-02433, S.D.N.Y.) against Tron founder Justin Sun, several of his companies, and eight celebrities — including Deandre Cortez Way (Soulja Boy), Lindsay Lohan, Jake Paul, Austin Mahone, Kendra Lust, Lil Yachty, Ne-Yo, and Akon — alleging the celebrities were paid to promote the crypto asset securities Tronix (TRX) and BitTorrent (BTT) on social media without disclosing that compensation, in violation of the anti-touting provisions of Section 17(b) of the Securities Act. SEC Chair Gary Gensler stated the case 'demonstrates again the high-risk investors face when crypto asset securities are offered and sold without proper disclosure.' Six of the eight celebrities settled without admitting or denying the SEC's findings; codefendant Austin Mahone's settlement, finalized August 2023, required him to pay $7,507 in disgorgement, $682 in prejudgment interest, and a $37,535 civil penalty, plus a three-year injunction against paid touting of crypto securities. Soulja Boy did not settle and, according to multiple reports, failed to respond to the charges, resulting in a default judgment against him; the exact monetary penalty ultimately imposed on him was not confirmed in available reporting at the time of writing.","heading":"SEC Enforcement Action: Undisclosed Paid Touting of TRX/BTT","sources":[{"url":"https://www.sec.gov/enforcement-litigation/litigation-releases/lr-25803","name":"SEC Litigation Release No. 25803 — Justin Sun, Tron Foundation, et al., including Deandre Cortez Way","type":"regulatory","credibility":1},{"url":"https://www.sec.gov/files/litigation/complaints/2023/comp-pr2023-59.pdf","name":"SEC v. Justin Sun et al. — Complaint (SEC.gov)","type":"court_filing","credibility":1},{"url":"https://www.npr.org/2023/03/22/1165477713/lindsay-lohan-jake-paul-sec-crypto","name":"The SEC charges Lindsay Lohan, Jake Paul and others with illegally promoting crypto (NPR)","type":"news_article","credibility":1},{"url":"https://www.forbes.com/sites/brianbushard/2023/03/22/sec-charges-lindsay-lohan-jake-paul-soulja-boy-akon-in-crypto-promotion-scheme/","name":"SEC Charges Lindsay Lohan, Jake Paul, Soulja Boy, Akon In Crypto Promotion Scheme (Forbes)","type":"news_article","credibility":1},{"url":"https://protos.com/soulja-boy-and-austin-mahone-lose-to-sec-justin-sun-still-to-respond/","name":"Soulja Boy and Austin Mahone lose to SEC, Justin Sun still to respond (Protos)","type":"news_article","credibility":2},{"url":"https://gizmodo.com/sec-hunts-fines-austin-mahone-and-soulja-boy-over-crypt-1850835083","name":"SEC Fines Austin Mahone and Soulja Boy Over Crypto Promotion (Gizmodo)","type":"news_article","credibility":2}],"severity":"critical"},{"content":"In February 2022, Soulja Boy was named alongside other celebrities including Jake Paul, Nick Carter, and Lil Yachty in a civil class-action lawsuit alleging a 'pump and dump' scheme involving the SafeMoon token. The roughly 60-page complaint alleged the named celebrities were compensated to promote SafeMoon on social media, inflating its value, while allegedly failing to disclose the extent of their own token holdings, and that SafeMoon and affiliated entities operated in a manner the plaintiffs likened to a Ponzi scheme. This was a private civil class action rather than a government enforcement action; available reporting does not confirm a final verdict or settlement specific to Soulja Boy's individual liability in this matter.","heading":"SafeMoon Class-Action Lawsuit (2022)","sources":[{"url":"https://cointelegraph.com/news/safemoon-pump-and-dump-lawsuit-targets-jake-paul-soulja-boy-and-others","name":"SafeMoon pump-and-dump lawsuit targets Jake Paul, Soulja Boy and others (Cointelegraph)","type":"news_article","credibility":2},{"url":"https://www.classaction.org/blog/jake-paul-nick-carter-soulja-boy-lil-yachty-facing-pump-and-dump-class-action-over-safemoon-tokens","name":"Jake Paul, Nick Carter, Soulja Boy, Lil Yachty Facing 'Pump and Dump' Class Action Over SafeMoon Tokens (ClassAction.org)","type":"news_article","credibility":2},{"url":"https://www.benzinga.com/markets/cryptocurrency/22/02/25752988/soulja-boy-jake-paul-named-in-class-action-lawsuit-over-safemoon-crypto-pump-and-dump-sche","name":"Soulja Boy, Jake Paul Named In Class Action Lawsuit Over SafeMoon Crypto Pump And Dump Scheme (Benzinga)","type":"news_article","credibility":2}],"severity":"high"},{"content":"On December 13, 2025, Soulja Boy posted on X comparing creator-payout speeds across social platforms. Base co-founder Jesse Pollak replied that he had 'just backed the rapper on Base' and 'instantly earned,' framing the interaction as an example of 'new internet' creator monetization; Pollak reportedly disclosed putting roughly $1,500 into the newly launched Soulja Boy-linked token, which traded under the ticker SOULJABOY and had a market capitalization of about $85,000 with 331 holders shortly after launch. Although Pollak did not explicitly name or promote a specific token in his public post, the exchange was widely interpreted as an endorsement of the new token. The interaction drew immediate backlash from the crypto community, with critics arguing that a senior Base/Coinbase-affiliated figure lending visibility to a celebrity with a long-documented rug-pull promotion history undermined consumer protection and Base's stated 'builder-first' ethos. On-chain investigator ZachXBT revived his original April 2023 research in response, and Pollak defended his post as an attempt to normalize on-chain creator monetization; the explanation was met with broadly negative reaction. Following the renewed scrutiny, Soulja Boy issued a public statement around December 14-15, 2025 in which he said he 'had no knowledge that a scammer named Sahil was involved or paying me to promote anything fraudulent,' stated he has 'learned a lot since then,' and acknowledged insufficient due diligence in his past promotions. On-chain analytics firm Bubblemaps publicly mocked the apology, characterizing Soulja Boy as a 'repeat offender' who allegedly promoted 'dozens of scam tokens in 2021,' disappeared for several years, and then 'repeated the cycle' with new tokens on Pump.fun and Base that also declined sharply in value.","heading":"December 2025: Base Co-Founder Jesse Pollak Controversy and Revived Allegations","sources":[{"url":"https://finance.yahoo.com/news/co-founder-draws-fire-backing-160704204.html","name":"Base Co-Founder Draws Fire After Backing Soulja Boy's Token Despite Repeated Scam Claims (Yahoo Finance)","type":"news_article","credibility":2},{"url":"https://cryptonews.net/news/security/32138523/","name":"Base's Jesse Pollak backs Soulja Boy token as ZachXBT revives past rug pull claims (Cryptonews.net)","type":"news_article","credibility":2},{"url":"https://beincrypto.com/base-jesse-pollak-soulja-boy-meme-backlash/","name":"Base Creator Jesse Pollak Faces Backlash Amid Soulja Boy Woes (BeInCrypto)","type":"news_article","credibility":2},{"url":"https://crypto.news/bases-jesse-pollack-faces-scrutiny-over-interaction-with-soulja-boy-scam-token/","name":"Base's Jesse Pollack faces scrutiny over interaction with Soulja Boy scam token (crypto.news)","type":"news_article","credibility":2},{"url":"https://cryptonews.com/news/base-co-founder-draws-fire-after-backing-soulja-boys-token-despite-repeated-scam-claims/","name":"Base Co-Founder Faces Backlash Over Soulja Boy-Linked Token (Cryptonews.com)","type":"news_article","credibility":2},{"url":"https://cryptopotato.com/bubblemaps-mocks-soulja-boys-apology-calls-out-repeat-offender-behavior-in-crypto-promotions/","name":"Bubblemaps Mocks Soulja Boy's Apology, Calls Out Repeat Offender Behavior in Crypto Promotions (CryptoPotato)","type":"news_article","credibility":2},{"url":"https://cryptorank.io/news/feed/8dbd1-soulja-boy-finally-breaks-silence-after-massive-crypto-scam-exposure","name":"Soulja Boy Finally Breaks Silence After Massive Crypto Scam Exposure (CryptoRank)","type":"news_article","credibility":3}],"severity":"high"},{"content":"Following the December 2025 controversy, Soulja Boy issued a public statement addressing his history of crypto promotions. He stated he 'had no knowledge that a scammer named Sahil was involved or paying me to promote anything fraudulent' — an apparent reference to an associate, reported in some coverage as 'Sahil Arora,' whom he characterized as responsible for arranging some promotions. He said he had been doing paid promotions in 2021-2023 'without understanding the crypto/NFT space' the way he says he does now, and that he takes responsibility for not doing sufficient due diligence at the time. Industry reaction to the apology was largely skeptical, with commentators and on-chain analytics accounts pointing to the recurrence of new token launches around the same period as evidence the pattern had not stopped.","heading":"Soulja Boy's Public Response and Apology","sources":[{"url":"https://cryptorank.io/news/feed/8dbd1-soulja-boy-finally-breaks-silence-after-massive-crypto-scam-exposure","name":"Soulja Boy Finally Breaks Silence After Massive Crypto Scam Exposure (CryptoRank)","type":"news_article","credibility":3},{"url":"https://www.cryptopolitan.com/soulja-boy-says-sorry-promoting-crypto-scams/","name":"Soulja Boy says sorry for promoting over 80 crypto scams (Cryptopolitan)","type":"news_article","credibility":2},{"url":"https://cryptopotato.com/bubblemaps-mocks-soulja-boys-apology-calls-out-repeat-offender-behavior-in-crypto-promotions/","name":"Bubblemaps Mocks Soulja Boy's Apology, Calls Out Repeat Offender Behavior in Crypto Promotions (CryptoPotato)","type":"news_article","credibility":2}],"severity":"medium"}],"timeline":[{"date":"2021-03","event":"Alleged start of Soulja Boy's documented pattern of paid crypto/NFT promotions on social media, per ZachXBT's later research.","source":"CoinDesk","source_url":"https://www.coindesk.com/web3/2023/04/19/soulja-boy-has-reportedly-been-cranking-out-promotions-for-scam-nft-projects"},{"date":"2021-07","event":"Soulja Boy allegedly promoted the meme token RapDoge, which reportedly rug-pulled shortly after his endorsement.","source":"Base Co-Founder Draws Fire After Backing Soulja Boy's Token (Yahoo Finance)","source_url":"https://finance.yahoo.com/news/co-founder-draws-fire-backing-160704204.html"},{"date":"2022-02","event":"Soulja Boy named alongside Jake Paul, Nick Carter, and Lil Yachty in a class-action lawsuit alleging a pump-and-dump scheme involving the SafeMoon token.","source":"Cointelegraph","source_url":"https://cointelegraph.com/news/safemoon-pump-and-dump-lawsuit-targets-jake-paul-soulja-boy-and-others"},{"date":"2023-03","event":"SEC files civil complaint against Justin Sun, his companies, and eight celebrities including Soulja Boy, alleging unlawful paid touting of Tronix (TRX) and BitTorrent (BTT) without disclosure.","source":"SEC.gov complaint","source_url":"https://www.sec.gov/files/litigation/complaints/2023/comp-pr2023-59.pdf","date_evidence":"Case 1:23-cv-02433 Document 1 Filed 03/22/23","date_original":"2023-03-22"},{"date":"2023-04","event":"ZachXBT publishes research alleging Soulja Boy promoted 73 crypto projects and 16 NFT collections since 2021, earning an estimated $730,000+, many of which were rug pulls or abandoned.","source":"CoinDesk","source_url":"https://www.coindesk.com/web3/2023/04/19/soulja-boy-has-reportedly-been-cranking-out-promotions-for-scam-nft-projects"},{"date":"2023-08-07","event":"SEC issues litigation release noting Austin Mahone's settlement ($7,507 disgorgement, $682 interest, $37,535 penalty); Soulja Boy's portion of the case remains unresolved at this point.","source":"SEC.gov Litigation Release LR-25803","source_url":"https://www.sec.gov/enforcement-litigation/litigation-releases/lr-25803","date_evidence":"Litigation Release No. 25803 issued August 7, 2023 regarding Justin Sun, Tron Foundation Limited, BitTorrent Foundation Ltd., Rainberry, Inc., Austin Mahone, and Deandre Cortez Way"},{"date":"2023-09","event":"Reporting indicates Soulja Boy failed to respond to the SEC's charges and a default judgment was entered against him; exact penalty amount not confirmed in available reporting.","source":"Protos","source_url":"https://protos.com/soulja-boy-and-austin-mahone-lose-to-sec-justin-sun-still-to-respond/"},{"date":"2025-12","event":"Base co-founder Jesse Pollak publicly replies to a Soulja Boy post, stating he 'just backed the rapper on Base' and 'instantly earned,' widely interpreted as endorsing a new Soulja Boy-linked token (SOULJABOY) launched on Base.","source":"Base's Jesse Pollak backs Soulja Boy token as ZachXBT revives past rug pull claims (Cryptonews.net)","source_url":"https://cryptonews.net/news/security/32138523/","date_original":"2025-12-13"},{"date":"2025-12","event":"ZachXBT revives his 2023 research documenting Soulja Boy's rug-pull promotion history in response to Pollak's post; widespread crypto-industry criticism of both Pollak and Soulja Boy follows.","source":"BeInCrypto","source_url":"https://beincrypto.com/base-jesse-pollak-soulja-boy-meme-backlash/"},{"date":"2025-12","event":"Soulja Boy issues a public apology, saying he did not know an associate identified as 'Sahil' was involved in fraudulent promotion arrangements and that he has since 'learned a lot.'","source":"Cryptopolitan","source_url":"https://www.cryptopolitan.com/soulja-boy-says-sorry-promoting-crypto-scams/"},{"date":"2025-12","event":"On-chain analytics firm Bubblemaps publicly criticizes Soulja Boy's apology, characterizing him as a 'repeat offender' whose new tokens on Pump.fun and Base also declined sharply after launch.","source":"CryptoPotato","source_url":"https://cryptopotato.com/bubblemaps-mocks-soulja-boys-apology-calls-out-repeat-offender-behavior-in-crypto-promotions/"}],"sources_used":[{"url":"https://www.coindesk.com/web3/2023/04/19/soulja-boy-has-reportedly-been-cranking-out-promotions-for-scam-nft-projects","name":"Soulja Boy Has Reportedly Been Cranking Out Promotions for Scam NFT Projects (CoinDesk)","type":"news_article","archive_url":null,"credibility":2,"archive_timestamp":null},{"url":"https://thedeepdive.ca/clout-that-soulja-boy-the-rappers-many-crypto-projects-and-scams/","name":"Clout That (Soulja Boy): The Rapper's Many Crypto Projects (And Scams) — the deep dive","type":"news_article","archive_url":"https://web.archive.org/web/20260914182126/https://thedeepdive.ca/clout-that-soulja-boy-the-rappers-many-crypto-projects-and-scams/","credibility":2,"archive_timestamp":"2026-09-14T18:21:26+00:00"},{"url":"https://coinedition.com/on-chain-sleuth-zachxbt-uncovers-rapper-soulja-boys-crypto-scams/","name":"On-Chain Sleuth ZachXBT Uncovers Rapper Soulja Boy's Crypto Scams (Coin Edition)","type":"news_article","archive_url":"https://web.archive.org/web/20260914181836/https://coinedition.com/on-chain-sleuth-zachxbt-uncovers-rapper-soulja-boys-crypto-scams/","credibility":2,"archive_timestamp":"2026-09-14T18:18:36+00:00"},{"url":"https://www.cryptotimes.io/2023/04/20/internet-sleuth-calls-rapper-soulja-boy-shameless-promoter-for-crypto-nft-scams/","name":"Internet Sleuth Calls Rapper Soulja Boy 'Shameless Promoter' For Crypto, NFT Scams (The Crypto Times)","type":"news_article","archive_url":null,"credibility":2,"archive_timestamp":null},{"url":"https://www.sec.gov/enforcement-litigation/litigation-releases/lr-25803","name":"SEC Litigation Release No. 25803 — Justin Sun, Tron Foundation, et al., including Deandre Cortez Way","type":"regulatory","archive_url":null,"credibility":1,"archive_timestamp":null},{"url":"https://www.sec.gov/files/litigation/complaints/2023/comp-pr2023-59.pdf","name":"SEC v. Justin Sun et al. — Complaint (SEC.gov)","type":"court_filing","archive_url":null,"credibility":1,"archive_timestamp":null},{"url":"https://www.npr.org/2023/03/22/1165477713/lindsay-lohan-jake-paul-sec-crypto","name":"The SEC charges Lindsay Lohan, Jake Paul and others with illegally promoting crypto (NPR)","type":"news_article","archive_url":"http://web.archive.org/web/20260614122253/https://www.npr.org/2023/03/22/1165477713/lindsay-lohan-jake-paul-sec-crypto","credibility":1,"archive_timestamp":"2026-06-14T12:22:53+00:00"},{"url":"https://www.forbes.com/sites/brianbushard/2023/03/22/sec-charges-lindsay-lohan-jake-paul-soulja-boy-akon-in-crypto-promotion-scheme/","name":"SEC Charges Lindsay Lohan, Jake Paul, Soulja Boy, Akon In Crypto Promotion Scheme (Forbes)","type":"news_article","archive_url":null,"credibility":1,"archive_timestamp":null},{"url":"https://protos.com/soulja-boy-and-austin-mahone-lose-to-sec-justin-sun-still-to-respond/","name":"Soulja Boy and Austin Mahone lose to SEC, Justin Sun still to respond (Protos)","type":"news_article","archive_url":"http://web.archive.org/web/20260422213245/https://protos.com/soulja-boy-and-austin-mahone-lose-to-sec-justin-sun-still-to-respond/","credibility":2,"archive_timestamp":"2026-04-22T21:32:45+00:00"},{"url":"https://gizmodo.com/sec-hunts-fines-austin-mahone-and-soulja-boy-over-crypt-1850835083","name":"SEC Fines Austin Mahone and Soulja Boy Over Crypto Promotion (Gizmodo)","type":"news_article","archive_url":"https://web.archive.org/web/20260914182018/https://gizmodo.com/sec-hunts-fines-austin-mahone-and-soulja-boy-over-crypt-1850835083","credibility":2,"archive_timestamp":"2026-09-14T18:20:18+00:00"},{"url":"https://cointelegraph.com/news/safemoon-pump-and-dump-lawsuit-targets-jake-paul-soulja-boy-and-others","name":"SafeMoon pump-and-dump lawsuit targets Jake Paul, Soulja Boy and others (Cointelegraph)","type":"news_article","archive_url":null,"credibility":2,"archive_timestamp":null},{"url":"https://www.classaction.org/blog/jake-paul-nick-carter-soulja-boy-lil-yachty-facing-pump-and-dump-class-action-over-safemoon-tokens","name":"Jake Paul, Nick Carter, Soulja Boy, Lil Yachty Facing 'Pump and Dump' Class Action Over SafeMoon Tokens (ClassAction.org)","type":"news_article","archive_url":"http://web.archive.org/web/20260520195520/https://www.classaction.org/blog/jake-paul-nick-carter-soulja-boy-lil-yachty-facing-pump-and-dump-class-action-over-safemoon-tokens","credibility":2,"archive_timestamp":"2026-05-20T19:55:20+00:00"},{"url":"https://www.benzinga.com/markets/cryptocurrency/22/02/25752988/soulja-boy-jake-paul-named-in-class-action-lawsuit-over-safemoon-crypto-pump-and-dump-sche","name":"Soulja Boy, Jake Paul Named In Class Action Lawsuit Over SafeMoon Crypto Pump And Dump Scheme 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